
One Weekend. An Entire World of Fitness.
Experience the energy of FitFest Tampa Bay, where live sports, fitness brands, special guests, and our community come together for one unforgettable weekend. Cheer on the athletes, explore the expo, discover something new, and make a weekend of it with your crew.
August 21–22, 2027 • Florida State Fairgrounds • Tampa, FL
Come for Your Favorite. Discover So Much More.
Your FitFest weekend goes beyond the competition floor. Explore the marketplace, cheer on athletes across multiple sports, and connect with the fitness community.

Watch the Action
Cheer on athletes showing incredible strength, skill and determination across a full lineup of sports.

Explore the Expo
Discover the latest equipment, apparel, supplements and tech, and meet the brands behind them.

Meet & Learn
Take a class, sit in on a seminar, and meet special guest athletes and industry leaders.
Title Sponsors
Thank you to the title sponsors who help make FitFest possible.

REIGN Total Body Fuel
REIGN Total Body Fuel is defining the performance energy drink category. An innovative, better-for-you, flavorful way to help athletes perform at their peaks. We like to push, pull, sweat, scream, hustle and thrive.

Last Rep
Last Rep is the social drink for everyday athletes, the perfect choice for people who refuse to choose between personal bests and a healthy social life. 100% legal, featuring zero sugar & zero alcohol, our seltzers provide a light euphoria, stress relief, plus physical & mental recovery, thanks to a first-of-its-kind formula of THC, CBG, electrolytes & adaptogens.

Valor Fitness
Valor Fitness is committed to both the new and experienced fitness enthusiasts – whether it be cross-training, powerlifting, Olympic weightlifting, Strongman, etc., Valor’s 400+ product line offers items for fitness professionals, studios, and gyms while never forgetting the home user.

1st Phorm
1st Phorm is founded on quality, built on service, and measured on results. We’re not the cheapest, but we are the best. Never Settle for less than the best.
Sports and Athletic Events
Come watch, or sign up to compete. CrossFit, powerlifting, strongman, weightlifting, jiu jitsu, wrestling, running and more, all in one place over one weekend.

Kids Zone
Enjoy our family friendly atmosphere with inflatables, face painting, and more. All complimentary with entry.
2026 Special Guests
Our 2027 special guests will be announced soon. Here are a few of the athletes and champions who joined us in 2026.

Larry Wheels
Fitness Icon
Meet & Greet:
11:00am Sat @ FitFest Stage
2:15pm Sun @ FitFest Stage

Helena Crevar
Jiu Jitsu World Champion
Ranked #1 in the World
Meet & Greet:
2:00pm Sat @ FitFest Stage

Giancarlo Bodoni
2X ADCC World Champion
Meet & Greet:
10:00am Sat @ Jiu Jitsu Area
Classes
Yoga, HIIT, seminars and hands-on sessions for every level. The 2027 class lineup is coming soon.
Exhibit or Sponsor
Put your brand in front of thousands of athletes, spectators, and fitness fans at Florida’s largest sports festival and fitness expo. Interested in sponsorship? Email info@usafitfest.com.
Do you have any question?
Feel free to contact us anytime.
Projected Attendance
Square Feet
Exhibitors
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